- The candidate is responsible for setting up, managing and optimize advertising campaigns.
- Evaluating Ad formats to be based on Game Play, IAP Strategy and UI/UX of the game.
- Proper evaluation should be done for Ad network based on their operational performance,ease of integration and features provided by network.
- Look for Ad partner and negotaite for potential deal to increase Ad revenue.
- Ensuring correct integration of the SDK into the game.
- Monitoring Ad-performance metrices and taking necessary action.
- Daily check over Ad metrices such as Revenue,eCPM, impressons and Fill rate.
- This position is best suited to someone with minimum of 4 years of experience in a digital Ad operations role.
- Have a good understanding of Ad-Network platforms.
- Must be from gaming, internet, online or E-Commerce industry.
- Strong Communication (Written and Verbal).
- Good working knowledge of MS office especially excel and PPT.
Salary: INR 7,00,000 - 10,00,000 PA.
Industry: Animation / Gaming
Functional Area: Marketing, Advertising, MR, PR, Media Planning
Role Category: Online/Digital Marketing
Role: Social Media Marketing Manager
Employment Type: Full Time, Permanent